A quick overview of the new female home buyer
It used to be that home buyers were male, couples or families. However, the face of the 2018 buyer has changed quite a bit, with a trend...
Are you ready to sell to the Gen Z real estate client?
100,000 mortgages averaging $140,000 were held by Gen Z
How the generational trends report can help your marketing plan
There were no big surprises with the National Association of Realtor’s Home Buyer and Seller Generational Trends Report 2017. The good...
Some Interesting Statistics about “Aging in Place”
46 percent of boomers will actually be hunting for a larger home, or a home that is comparable to their current home size as opposed to the
How to improve Sales using Generational Wants and Needs
Millennials are the only generation to include a deck, a patio, and a front porch on their top 10 most wanted features.
What you Need to know About Student Debt and your Sales
80 percent of those who owe more than $50,000 believe their debt will continue to delay their ability to purchase a home.
How to Actually have Positive impact on the Fearful Millennial
Many children who grew up during this time period more than likely either saw their parents suffer a loss or “failure” that led to financial
How to Better connect with New Millennials
Using technology is second nature to them. They begin all of their major (and minor) purchase planning with tons of online research, and thi
How to easily engage 5 Generations of Home Buyers
Breaking down your clients into the five generations makes it easier to engage them with the information they need.
One Commonly Found Sellers' Tip that can rob you of Listings
Realtor.com suggests that people seeking an agent to list their homes should always ask: “What is your marketing plan for my home and how ma
